White bottle of Go-To Very Mattifying Primer with niacinamide, provitamin B5 for smooth, shine-free skin. 30 ml size.
Model holding Go-To Very Mattifying Primer against smooth, shine-free skin to demonstrate blurring and smoothing results.
Close-up of a face with skincare cream. Text highlights Provitamin B5, Vitamin E, and Niacinamide benefits for skin health.
Benefits list graphic for Go-To Very Mattifying Primer surrounded by scattered product bottles
Close-up portrait of a smiling woman looking to the side
Very Mattifying Primer
Go-To Very Mattifying Primer box and bottle displayed side by side
Close-up of a face with skincare cream. Text highlights Provitamin B5, Vitamin E, and Niacinamide benefits for skin health.
White bottle of Go-To Very Mattifying Primer with niacinamide, provitamin B5 for smooth, shine-free skin. 30 ml size.
Model holding Go-To Very Mattifying Primer against smooth, shine-free skin to demonstrate blurring and smoothing results.
Benefits list graphic for Go-To Very Mattifying Primer surrounded by scattered product bottles
Close-up portrait of a smiling woman looking to the side
Very Mattifying Primer
Go-To Very Mattifying Primer box and bottle displayed side by side

Very Mattifying Primer

Blurring Smoothing Primer • 30ML / 1 FL OZ

78 reviews
78 reviews
$35
Glowy
Mattifying

Deals with oily skin, visible pores and uneven texture so you don’t have to.

Suitable for Combination skin, oily skin.
Use it
AM: apply as the final step in your skincare routine (after SPF!).PM: use after skincare to mattify shine, smooth the skin and make your makeup apply and look better.

TOTAL CONTROL FREAK. (SHINE, OIL, PORES, MAKEUP LONGEVITY.)

When glowy skin isn’t it. Formulated with oil-taming, pore-blurring ingredients, this lightweight formula helps smooth imperfections, reduce unwanted shine, and leave skin with a velvety finish. For a soft-focus base that won’t disappear on you.

LEARN MORE

PANTHENOL

Also known as provitamin B5, this (water absorbing) humectant helps to soothe and hydrate skin.

NIACINAMIDE

Also known as vitamin B3, niacinamide is a skin brightening ingredient that has sebum regulating properties.

SILICA

A naturally occurring mineral powder that absorbs excess oil for a natural, matte finish.

Ingredients For Very Mattifying Primer

Aqua/water

Used as a solvent to dissolve and carry ingredients, while also texturising the product.

Butylene Glycol

A humectant which also helps solvate ingredients in the product.

Caprylhydroxamic Acid

A preservative which protects Go-To products from spoiling by inhibiting microorganisms and their growth.

Caprylyl Glycol

A humectant that helps with moisture retention, and acts as a preservative to protect Go-To products from spoiling by inhibiting microbial growth.

Dimethicone

A silicone-based ingredient that gives the product a smooth, silky texture and helps lock in moisture.

Dimethicone/Vinyl Dimethicone Crosspolymer

A silicone-based texture enhancer that helps blur the appearance of fine lines.

Disteardimonium Hectorite

Used to help thicken and stabilise the product.

Glycerin

A 100% plant-derived ingredient that is an excellent humectant, reducing moisture loss by holding water within the surface layers of the skin to prevent skin from drying out.

HDI/Trimethylol Hexyllactone Crosspolymer

A film-forming ingredient that improves the product’s wear and gives a soft-focus, blurring effect on the skin.

Hydrogenated Polyisobutene

A lightweight synthetic emollient that softens the skin and adds a smooth, non-greasy feel to the formula.

Hydrolyzed Algin

A marine ingredient derived from algae, used to help calm and balance acne-prone skin while supporting the skin’s natural healing process.

Magnesium Sulfate

A mineral used to help control the texture and thickness of the formula, supporting product stability and feel.

Niacinamide

Also known as vitamin B3, niacinamide is a skin brightening ingredient that has sebum regulating properties.

Panthenol

Also known as provitamin B5, this (water absorbing) humectant helps to soothe and hydrate skin.

Polyglyceryl-2 Dipolyhydroxystearate

Used as an emulsifier to help mix the oil and water components of the product.

Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone

Used as an emulsifier to help mix the oil and water components of the product.

Polymethylsilsesquioxane

A silicone powder that enhances skin feel and provides a silky, velvety finish with a soft-focus effect.

Silica

A naturally occurring mineral powder that absorbs excess oil for a natural, matte finish.

Sorbitan Sesquioleate

An emulsifier that helps blend oil and water in the formula, ensuring a smooth and uniform texture.

Stearyl Dimethicone

A conditioning silicone that improves spreadability and gives the formula a smooth, cushiony feel.

Synthetic Beeswax

A lab-made alternative to natural beeswax that helps thicken the formula and lock in moisture.

Vitamin E

A powerful antioxidant that preserves the product as well as preventing free radical damage on the skin.

Zinc Sulfate

A mineral that helps reduce excess oil and soothe blemish-prone skin by targeting acne-causing bacteria and inflammation.

Ingredients For Very Mattifying Primer

AQUA/WATER

Used as a solvent to dissolve and carry ingredients, while also texturising the product.

BUTYLENE GLYCOL

A humectant which also helps solvate ingredients in the product.

CAPRYLHYDROXAMIC ACID

A preservative which protects Go-To products from spoiling by inhibiting microorganisms and their growth.

CAPRYLYL GLYCOL

A humectant that helps with moisture retention, and acts as a preservative to protect Go-To products from spoiling by inhibiting microbial growth.

DIMETHICONE

A silicone-based ingredient that gives the product a smooth, silky texture and helps lock in moisture.

DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER

A silicone-based texture enhancer that helps blur the appearance of fine lines.

DISTEARDIMONIUM HECTORITE

Used to help thicken and stabilise the product.

GLYCERIN

A 100% plant-derived ingredient that is an excellent humectant, reducing moisture loss by holding water within the surface layers of the skin to prevent skin from drying out.

HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER

A film-forming ingredient that improves the product’s wear and gives a soft-focus, blurring effect on the skin.

HYDROGENATED POLYISOBUTENE

A lightweight synthetic emollient that softens the skin and adds a smooth, non-greasy feel to the formula.

HYDROLYZED ALGIN

A marine ingredient derived from algae, used to help calm and balance acne-prone skin while supporting the skin’s natural healing process.

MAGNESIUM SULFATE

A mineral used to help control the texture and thickness of the formula, supporting product stability and feel.

NIACINAMIDE

Also known as vitamin B3, niacinamide is a skin brightening ingredient that has sebum regulating properties.

PANTHENOL

Also known as provitamin B5, this (water absorbing) humectant helps to soothe and hydrate skin.

POLYGLYCERYL-2 DIPOLYHYDROXYSTEARATE

Used as an emulsifier to help mix the oil and water components of the product.

POLYGLYCERYL-3 POLYDIMETHYLSILOXYETHYL DIMETHICONE

Used as an emulsifier to help mix the oil and water components of the product.

POLYMETHYLSILSESQUIOXANE

A silicone powder that enhances skin feel and provides a silky, velvety finish with a soft-focus effect.

SILICA

A naturally occurring mineral powder that absorbs excess oil for a natural, matte finish.

SORBITAN SESQUIOLEATE

An emulsifier that helps blend oil and water in the formula, ensuring a smooth and uniform texture.

STEARYL DIMETHICONE

A conditioning silicone that improves spreadability and gives the formula a smooth, cushiony feel.

SYNTHETIC BEESWAX

A lab-made alternative to natural beeswax that helps thicken the formula and lock in moisture.

VITAMIN E

A powerful antioxidant that preserves the product as well as preventing free radical damage on the skin.

ZINC SULFATE

A mineral that helps reduce excess oil and soothe blemish-prone skin by targeting acne-causing bacteria and inflammation.

Go-To Shipping And Returns

Go-To offers free shipping on all Australian orders. Place your order before 12PM (AEDT) on a weekday and it'll zing off to you on the same day. Nice!

Rest assured, we have a 30-day money back guarantee from the date you received your skincare. This includes products that have been opened and used. (We expect you gave them a red hot go before deciding 'not for me!'.)

Find out more about our returns and refund policy here.

 

We’re proud to work with our charity partner,

Our Charity Partner

Meet Look Good Feel Better

Meet Look Good Feel Better

The remarkable organisation (and our current charity partner!) helping Australians navigate cancer treatment with confidence.

Look Good Feel Better offers free in-person and online workshops and support to help people with any type of cancer manage the most common physical and psychological impacts of treatment. 

Since 1990, they’ve supported more than 200,000 Australian women, men, and young adults through their cancer diagnosis. Through practical advice, tools, and a community of people with shared experiences, they help restore confidence, control, and sense of self.

Run by volunteer experts, Look Good Feel Better workshops are non-medical and brand-neutral, covering everything from skincare, cosmetics, and headwear options to grooming, fitness, mobility, and mental wellbeing. Participants also receive Confidence Kits—a curated selection of skincare and cosmetic products, in addition to practical written and video guides.

We’re proud to partner with Look Good Feel Better, supporting their incredible work to support the wellbeing and confidence of people undergoing cancer treatment.

Wanna get involved yourself? Become part of the Confidence Collective.

 

Our Charity Partner

Meet Look Good Feel Better

Meet Look Good Feel Better

The remarkable organisation (and our current charity partner!) helping Australians navigate cancer treatment with confidence.

Look Good Feel Better offers free in-person and online workshops and support to help people with any type of cancer manage the most common physical and psychological impacts of treatment. 

Since 1990, they’ve supported more than 200,000 Australian women, men, and young adults through their cancer diagnosis. Through practical advice, tools, and a community of people with shared experiences, they help restore confidence, control, and sense of self.

Run by volunteer experts, Look Good Feel Better workshops are non-medical and brand-neutral, covering everything from skincare, cosmetics, and headwear options to grooming, fitness, mobility, and mental wellbeing. Participants also receive Confidence Kits—a curated selection of skincare and cosmetic products, in addition to practical written and video guides.

We’re proud to partner with Look Good Feel Better, supporting their incredible work to support the wellbeing and confidence of people undergoing cancer treatment.

Wanna get involved yourself? Become part of the Confidence Collective.

 
I have traditionally steered away from primers because I found them heavy, thick and a bit greasy under my makeup but this has changed all that.
Poppy P.
The holy grail of primers. It blurs my pores, smells divine and holds make-up firmly - without making my foundation cakey.
Alana G.
My face went from “topographical map” to “freshly iced cupcake” in about 3 seconds.
Hayley C.
I loved this from the first moment I tried it. My face feels the same as it did 50 years ago.
Rachael U.
Seriously, do yourself a favour and buy this magical potion. No more shiny forehead at 3PM…bloody dream
Lana D.
Even before you put your makeup on, this primer makes you look air brushed. Pores, be gone!
Julie
I have traditionally steered away from primers because I found them heavy, thick and a bit greasy under my makeup but this has changed all that.
Poppy P.
The holy grail of primers. It blurs my pores, smells divine and holds make-up firmly - without making my foundation cakey.
Alana G.
My face went from “topographical map” to “freshly iced cupcake” in about 3 seconds.
Hayley C.
I loved this from the first moment I tried it. My face feels the same as it did 50 years ago.
Rachael U.
Seriously, do yourself a favour and buy this magical potion. No more shiny forehead at 3PM…bloody dream
Lana D.
Even before you put your makeup on, this primer makes you look air brushed. Pores, be gone!
Julie
Read more reviews
Total control freak. (Shine, oil, pores, makeup longevity.)

Infused with niacinamide, vitamin E, and provitamin B5, this non-sticky formula delivers hydration while helping to minimise the look of texture and fine lines. The result? A calm, bright face and a smooth, matte canvas for makeup. No creasing. No sliding. No dry patches.

Lightweight enough for daily wear, but grippy enough for long days (and nights), Very Mattifying Primer keeps oil balanced, skin hydrated, and makeup well-behaved. 3PM shine doesn’t stand a chance. 

Formulated in South Korea. Fragrance-free. Total (oil) control freak.


PLAYS NICE WITH

All Skin

All Skin

Combination Skin

Combination Skin

Oily Skin

Oily Skin

GOOD TO KNOW

Made In Korea

Made In Korea

Pregnancy

Pregnancy Safe

Sulfate & Paraben Free

Sulfate & Paraben Free

Vegan

Vegan

Very Mattifying Primer

Why We Made A Primer

A solid skincare routine will do most of the heavy lifting when it comes to skin health and appearance, and foundations will give an incredible finish. But even with all that sorcery, your skin (Breakouty? Dehydrated? Dull? Oily?) will eventually remind you it exists. Primers solve that. Read More

Customer Reviews

4.8
Rated 4.8 out of 5 stars
Based on 78 reviews
Total 5 star reviews: 66 Total 4 star reviews: 9 Total 3 star reviews: 1 Total 2 star reviews: 2 Total 1 star reviews: 0
96%would recommend this product
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Write a Review (Opens in a new window)
78 reviews
  • DE
    Diana E.
    Verified Buyer
    I recommend this product
    How old are you? 35-44 years old
    What is your skin type? Combination
    What are your skin concerns? Fine Lines & Ageing
    What did you like about this product? Non-sticky, Lightweight, Works under makeup
    Rated 5 out of 5 stars
    21 seconds ago
    ⭐⭐⭐⭐⭐ A New Staple in My Makeup Routine!

    I've been using the Go-To Primer for a while now, and it has made such a difference to my makeup. It creates a smooth base, helps my makeup stay fresh for hours, and gives my skin a beautiful natural radiance without looking greasy.

    I also love how lightweight and comfortable it feels on my skin. Even on long days, my foundation looks much better than when I skip primer. It's perfect if you're after that healthy, glowing finish while helping your makeup last longer. Definitely a product I'll keep repurchasing!

    Was this helpful?
  • E
    Eliza
    Verified Buyer
    I recommend this product
    How old are you? 25-34 years old
    What is your skin type? Oily
    What are your skin concerns? Blackheads & Enlarged Pores, Fine Lines & Ageing, Acne & Congestion
    What did you like about this product? Lightweight, Works under makeup, Layers Easily, Noticeable results
    Rated 5 out of 5 stars
    Yesterday
    The best primer

    I’m a very oily gal and my makeup just slides off my face normally. This primer is mattifying but doesn’t leave me looking dry and flakey, still have a natural glow. And it helps my makeup last the day at work. Normally it’s disappeared by the time I get home. Worthy investment

    Was this helpful?
  • JL
    J L.
    Verified Buyer
    I recommend this product
    How old are you? 35-44 years old
    What is your skin type? Combination
    What did you like about this product? Lightweight, Layers Easily
    Rated 5 out of 5 stars
    Yesterday
    Smooth, easy to apply

    I love this primer. Goes on easy and feels weightless. Helps to keep my foundation last and my makeup looks great. The only con is the packaging, I have found it tricky when I’m down to the last third and I need to agitate the bottle so the pump can reach the product.

    Was this helpful?
  • SM
    Suzie M.
    Verified Buyer
    I recommend this product
    How old are you? 35-44 years old
    What is your skin type? Oily
    What are your skin concerns? Pigmentation, Redness, Fine Lines & Ageing
    What did you like about this product? Works under makeup, Lightweight
    Rated 5 out of 5 stars
    1 week ago
    Amazing

    Gosh this mattifying primer is phenomenal! It makes my makeup look flawless and helps this oily gal stay shine free 🩷

    Was this helpful?
  • TK
    Tina K.
    Verified Buyer
    I recommend this product
    How old are you? 55-64 years old
    What is your skin type? Combination
    What are your skin concerns? Pigmentation, Fine Lines & Ageing, Redness, Loss of Elasticity
    What did you like about this product? Non-sticky, Lightweight, Layers Easily, Noticeable results, Works under makeup
    Rated 5 out of 5 stars
    1 week ago
    Primer

    Great for changing skin types, the primer does move with you not fight with you, each day feels like you wake up and it's a reliable part you don't have to think about. Awesome 👌

    Was this helpful?
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