Full Ingredient Glossary
Water: Mostly used as a solvent in which it dissolves many of the ingredients used to impart skin benefits.
Sodium Ascorbyl Phosphate: A derivative of vitamin c, this supercharged antioxidant helps protect the skin against photo damage of the skin including premature ageing; keeping it looking fresh and healthy.
Coco-Caprylate: A light, coconut based emollient that helps soften and smooth the skin.
Glycerin: An excellent humectant which reduces moisture loss by holding water within the surface layers of the skin; preventing skin from drying out.
Niacinamide: Also known as Vitamin B3, niacinamide is a skin brightening agent as well as a very effective skin-restoring ingredient that helps keep your skin hydrated and firm.
Cetearyl Olivate: A mild nonionic emulsifier derived from olive oil. It’s used to blend oil and water together. Cleverer!
Citric Acid: Used as a pH buffer in Go-To products.
Sorbitan Olivate: A mild co-emulsifier derived from olive oil. It’s used to blend oil and water together. Cleverer!
Glyceryl Caprylate: Part of the preservative system which protects the product from spoiling by destroying microorganisms and their growth.
Xanthan Gum: A natural food grade thickener used to help stabilize and thicken the formula.
Saccharide Isomerate: Plant-based saccharide similar to the carbohydrate found on human skin, it provides instant skin hydration while also reducing dryness and irritation.
Vitamin e: A powerful antioxidant that preserves the product as well as preventing free radical damage on the skin.
Jojoba Esters: A waxy emollient derived from jojoba oil. Jojoba esters help to create the creamy consistency of the serum and forms a protective layer on the skin.
Bisabolol: A soothing skin-conditioning agent.
Ginger Root Extract: A soothing skin-conditioning agent.
Sunflower seed oil: A light oil with high levels of vitamins a, d and e as well as essential fatty acids helping to soothe and replenish dry skin.
Kakadu Plum Extract: Derived from the native Australian Kakadu Plum tree, this extract is one of the richest sources of Vitamin C in the world! This makes it a powerful antioxidant protecting the skin against premature aging.
Sodium Hyaluronate: This is the salt form of hyaluronic acid. This ingredient helps to bind water to the skin and maintain balanced hydration levels.
Rosemary Leaf Extract: An antioxidant that helps protect against free radical damage and the effects of environmental stresses on the skin.
Polyglycerin-3: Three joined glycerin molecules. Much like glycerin, it reduces moisture loss by holding water within the surface layers of the skin; preventing skin from drying out.
Sodium Citrate: Used as a pH buffer in Go-To products.
Caprylhydroxamic Acid: Part of the preservative system which protects the product from spoiling by destroying microorganisms and their growth.
Lecithin: A mild plant derived co-emulsifier that helps to blend the oil and water together.
Sclerotium Gum: A natural ingredient which helps to emulsify, thicken and stabilize the serum.
Sodium Phytate: Part of the preservative system which protects the product from spoiling by destroying microorganisms and their growth.
Ethanol: Alcohol from natural fermentation which is used as a solvent for essential oils.
Silica: A mineral that is used as a thickening agent.
Pullulan: A natural ingredient which helps to emulsify, thicken and stabilize the serum.
Sunflower seed wax: Used to improve the consistency and stability of the product.
Natural fragrance: Derived from natural plant extracts. Smells goooooood.