We sent a bunch of skin experts (beauty editors! Dermal clinicians! Skincare influencers!) two moisturiser samples to try, and one of them was Very Luxe Face Cream in disguise.
The other was a very similar product in market, but it retails for two, three, or four times the price.
No one was given any clues as to whether Jar A or Jar B housed Go-To’s sophisticated new formula.
The Goal: To prove you can achieve incredible results with a $79 clinically proven moisturiser. Results that are comparable (and in most instances here, better), than moisturisers that retail for over $300.
The Results: 16 out of 20 preferred Very Luxe Face Cream.
So when pinned against some wildly popular industry names and products, we came out (mostly) on top. And we’re absolutely taking that as proof that Very Luxe Face Cream can nourish your skin in the same transformative way as those Top End Creams™, but for a fraction of the cost.
10 out of 20 said they'd expect Very Luxe Face Cream to retail for at least $150.
(But it doesn’t. You can add this face cream to cart for just $79.)
We were so quietly (arrogantly) confident that our super sophisticated formula, with powerhouse ingredients and clinically proven results, would be THE affordable and luxurious moisturising choice for those with thirsty, dry or mature skin. We really risked it for the Iced Vovo. And it paid off.